When your website goes down, it can cost you in reputation, traffic, search engine rankings, and revenue.
The total impact of downtime can be tough to calculate – but if you want to know the direct cost of downtime in actual revenue lost, we’ve got you covered. Just use our free cost of downtime calculator to get the exact amount lost.
How Does Downtime Cost You?
Downtime basically means any time your site is unavailable to visitors.
It can be cause by technical issues, human error, hackers, traffic spikes, even lightning strikes!
No website is up 100% of the time, but if your site is down a lot it can hurt you. Not only are you missing out on sales and revenue, but it hurts your reputation with your potential visitors who couldn’t reach your site.
That’s why it’s so important to keep an eye on your website uptime status and invest in a reliable web host.
You can use our free downtime cost calculator to see how much downtime will cost you in lost revenue. This will help you to understand your risks and the business impact of downtime, so you can make smart business decisions.
For example, you could use the cost of downtime calculator to find out whether it would be worth it to upgrade your web hosting to a more reliable service.
How to Calculate Downtime Cost
Our free downtime cost calculator will tell you the amount of revenue lost, based on your average revenue generated over the past 90 days.
All you need to do is:
- Enter your approximate website revenue for the last 90 days.
- Enter your monthly web hosting fee.
- Enter your website downtime for the last 90 days.
Then it will instantly show you the total cost of downtime for your website.
How to Reduce Website Downtime
Now that you know how much downtime costs, you’ll want to see how you can reduce your risk as much as possible.
Here are a few steps you can take to reduce your downtime:
- Choose a Reliable Web Hosting Service
The first step is to make sure you’re using a reliable web hosting company with a good uptime percentage. For a list of options with uptime details, check out our list of the best blog hosting services. - Set Up Downtime Notifications for Your Site
You might not even notice if your site goes down while you’re sleeping or out and about, but your visitors certainly will! Make sure you set up uptime monitoring alerts so you’ll get notified if your site goes down. - Beef Up Your Website Security
Improving your security will help you to reduce downtime due to hackers, DDoS attacks, and more. You can use our free WordPress security scanner to to get started.
That’s it!
If you haven’t used our website downtime cost calculator tool yet, go ahead and calculate the cost now!
Back to the top
